Winning formula behind the success

If your print business is struggling to process orders efficiently and effectively, this blog post is a must-read for you! We will delve into a real-life example of how Wsc Printer helped one of our clients streamline their print order management, reduce manual costs, and ultimately increase their sales.

The print industry is experiencing exponential growth, with an estimated value expected to reach approximately $484.22 billion by 2027. This rapid expansion has led to fierce competition among print businesses, pushing them to go the extra mile to stand out from the crowd.

However, two major challenges have emerged for print companies: the need to make small orders profitable and the pressure to keep costs down amidst rising raw material prices. These challenges have sparked two important questions in the industry: How can a printing business make small orders financially viable? Where can costs be reduced?

In this blog post, we will provide concise answers to these questions backed by real-life examples. We will discuss how Wsc Printer successfully helped one of our valued clients overcome these challenges and simplify their online print order processing.

By leveraging our solution, this client was able to reduce the workforce needed to process print orders from six people to just two. Assuming an average salary of $30,000, this translated into savings of $120,000 in the very first year alone.

How We Helped a Print Company Accelerate Order Processing and Drive Sales Growth

Let's take a closer look at our client's typical lead-to-order confirmation process. Previously, the print company handled inquiries through manual channels such as calls, emails, and walk-ins. Research indicates that it takes approximately 14-17 interactions to confirm a print order, costing between $160 and $320. It was evident that the client may have been losing numerous orders due to delayed manual pricing responses, leading to a negative post-purchase experience.

Furthermore, from order confirmation to delivery and feedback, most orders were running behind schedule. Confirmed orders would linger in mailboxes or on computers and mobile devices until they were manually entered into spreadsheets, management information systems (MIS), or their in-house solution. The same data had to be re-entered when generating shipping labels and updating accounting systems.

The reordering process was equally time-consuming and costly. Human involvement introduced the risk of errors, and the production team relied on customer support or sales teams to address any issues with print files.

We thoroughly understood the client's key products, customer types, and order processing requirements. Our team assisted the printer in effortlessly configuring their print products using complex formulas. Our managed print solutions automated pricing generation and provided optimal shipping packaging calculations. Additionally, we helped set up customer-specific pricing and payment options.

After implementing the Wsc Printer print order management solution, the printer experienced a revolution in its operations. The client could now generate invoices, job tickets, and shipping labels with just a few clicks. Our intelligent print order management software automatically sends thank you emails and order confirmation emails to all relevant departments or individuals.

Now, even when the printer's team is on the go, at customer offices, or working remotely, they can easily process orders using their mobile devices. There's no longer a need to call the production department or customers for updates, as the dashboard and order board track the status of all orders and customer feedback.

With just two people managing the order flow, our client is now delivering every order on time, a shift that has bolstered customer confidence and resulted in repeat sales, ultimately delivering 100% growth for their print business.

Print companies must constantly evolve and differentiate themselves in the ever-evolving landscape. One technology that has played a crucial role in transforming print businesses is efficient SaaS web-to-print technology. Research indicates that the global web-to-print market is projected to grow at a CAGR of 5.2%, reaching an approximate value of $39.99 billion by 2027.

Contact us today to learn how we can help your print business thrive by optimizing order processing and driving sales growth.